Our Story

Icelandic jewelry designer, Jóhanna Methúsalemsdóttir, was born and raised in Reykjavík before emigrating to New York City at the end of the 1980’s. That era of the city and its cultural dynamism, nightlife, art and fashion beyond have informed Kría World's jewelry from its inception—a cyclic journey inspired by natural orders, cycles and the illusions they create.

Relocating to the Catskill Mountains in 2018, she and her partner, artist Paul Weil, converted an outbuilding next to their home on the edge of the Catskill Forest Preserve into a studio where they produce her jewelry by hand with only certified reclaimed precious metals that are nickel-free and certified ethically-sourced stones.


In 2019 they opened Kría World, their first retail store located at 801 Main Street in Margaretville, New York's historic Galli-Curci Theatre. Both a jewelry studio offering unique insight into their process and a lifestyle store which surrounds her collection with the creativity of artisans and brands which inspire them—a thoughtfully curated menagerie of ceramics, glassware, objet d’arte, vinyl records, books, fine art, an extensive selection of self-care and wellness products, and apparel including our own line of hand-dyed textiles and open Wednesdays through Mondays

Kría World's jewelry has been nominated for the Icelandic Cultural Award, included in the Nordic Fashion Biennale, exhibited in museums internationally as part of The Weather Diaries exhibition, featured in award-winning television shows including Search Party, Schitt's Creek, and The Minister, and has been featured in Elle, Visionaire, InStyle, The New York Times, Purple, and Another Magazine among others.